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The Book

 

Pricing and Revenue Optimization

In this book, Bob Phillips, founder and Chief Technology Officer of Nomis Solutions, provides an introduction to the concepts, theories, and applications of pricing and revenue optimization. Drawing lessons across a range of industries, this book serves as a valuable resource to pricing practitioners, business line managers, and banking executives.

Copies of the book, "Pricing and Revenue Optimization" can be ordered from Amazon.

Click to read a PDF excerpt about customized pricing in banking.

Read the recent news release about "Pricing and Revenue Optimization" Being Awarded Best Published Work in Revenue Management and Pricing Category by INFORMS

Review

"This work is in the best tradition of the practice of Operations Research and the Management Sciences. The book fills a void in the pricing optimization and revenue management literature, making the underlying mathematics in this area accessible to those who have had basic courses in statistics, probability, and optimization. The book does a masterful job of conveying many of the key modeling factors that should be considered when trying to optimize prices.

"The book is a pleasure to read and contains information that is insightful and practical. Consequently, this work makes an outstanding contribution towards the advancement and communication of revenue management and pricing practices. This work reflects the author's deep professional experience in applying pricing and revenue optimization in multiple industries and serves as a valuable resource to train future generations of managers and applied scientists."

Presented at the INFORMS Annual Meeting in Pittsburgh, Pennsylvania. November, 2006.