Nomis Solutions' Pricing Optimization selected by RBC Across Multiple Lines of Business

The Nomis Price Optimizer Tailors Offers to Meet Customer Needs

SAN BRUNO, CA April 8, 2008 -- Nomis Solutions, the leader in pricing optimization for banking and finance, today announced that RBC (RY on TSX and NYSE), has deployed Nomis Solutions' pricing optimization technology, the Nomis Price Optimizer 3.3 across its personal lending business.

RBC, which is the master brand name of Royal Bank of Canada, is Canada's largest bank and one of North America's leading diversified financial services companies. RBC has recently deployed Nomis Price Optimizer across its personal lending business allowing RBC to build upon its industry leading pricing practices and better tailor offers to customer segments.

Pricing optimization technology provides a better understanding of how pricing impacts product performance across the portfolio. The Nomis Price Optimizer is designed to deliver the right solution to meet customer needs by quantifying customer preferences for products in various market segments and identifying opportunities to price more effectively. By using the Nomis Price Optimizer, RBC gains insights about segmentation approaches including opportunities to add a new dimension to pricing structures.

Nomis Solutions' Chief Marketing Officer and Vice President of Product Management, Frank Rohde, stated, "RBC will use the Nomis Price Optimizer across multiple lines of business, to better execute on their customer-centric approach and to quickly identify opportunities to grow their business."

Currently deployed at more than 10 banks and finance companies worldwide, such as Santander, AmeriCredit, and HBOS plc, the award-winning Nomis Price Optimizer Suite optimizes more than $4 Billion in consumer lending each month. Loaded with enhanced features, the Nomis Price Optimizer 3.3 helps forecast and monitor product and portfolio performance based on pricing. Cutting-edge analytics enable pricing managers to simulate various pricing scenarios in response to market changes or competitive moves and optimize and automate the rate generation process in order to meet performance goals. The Nomis Price Optimizer suite includes solutions for the home equity lending and mortgages, auto finance, personal lending, and deposits markets.

About Nomis Solutions
Nomis Solutions is the recognized leader in pricing optimization for banking and finance. Pricing optimization is an advanced approach to pricing that provides the insights, automation and capabilities necessary to use pricing as a strategic lever to achieve performance objectives and implement price changes more dynamically and frequently. The award-winning Nomis Price Optimizer™ Suite is a set of business solutions that combines pricing analytics, optimization, and execution into a comprehensive pricing strategy and process.

The suite includes specific solutions for auto finance, home equity lending, personal lending, mortgage, and deposits. Each solution delivers quick time-to-benefit, increases profits and market share by 10-20%, and provides valuable insights about how customer preferences impact product and portfolio performance through a consistent, repeatable and efficient pricing process that supports compliance. Select customers include Santander, AmeriCredit, GE Money, HBOS plc, and Royal Bank of Canada. Headquartered in San Bruno, CA, Nomis Solutions also has offices in London, United Kingdom.

Nomis Solutions and Nomis Price Optimizer Suite are trademarks or registered trademarks of Nomis Solutions, in the United States and in other countries. Other product and company names herein may be the trademarks of their respective owners.