"The mortgages industry is experiencing unprecedented turmoil and our team has adopted a solution that helps us better manage the dynamic market and our customers’ changing needs.
By using the Customer Portfolio Optimizer, we have gained a better understanding of our customers and we use this insight to tailor optimal offers and contact strategies that better meet their needs. At the same time, the solution helps us meet our business objectives, risk thresholds, and performance goals."
Rik Andrews, Mortgage Product Controller, Skipton Building Society
"Before Nomis, all of our renewal contact with our customers was basically regulatory driven. Nomis (helped us with) a much more disciplined contact strategy…What we needed was someone to apply some analytic discipline to our mortgage retention initiatives and to provide us with some assistance on which customers were most likely to attrite so we could focus our efforts on those customers. What it boiled down to was what customers to contact, how to contact them, and what renewal rate we should be offering them.
At the same time, our pricing was entirely dependent on our sales officer’s negotiation. With Nomis, what we were able to do was standardize our pricing and offer rate offers to our customers based primarily on their probability of attrition.
We actually not only met our business case objectives, we in fact exceeded them…while at the same time we were able to keep our margins stable."
Lezley Chafetz, Director, Product & Program Design, Scotiabank