"Pricing optimization is enabling bank executives to use pricing as a strategic weapon to meet their corporate objectives..."

Learn more from the guru of price optimization, Dr. Robert Phillips.
Cards
Understanding the price sensitivity of your customers translates into an increase in profits and easier management of your credit quality. Nomis Solution pricing tools can help you gain back your pre-card act profits.

Like what you see?
Learn more about pricing tools that will unlock your portfolio's true profit and volume potential.
Download Executive Overview

Contact Nomis for more information »


Top North American Credit Card Issuer
Challenge: Substantially grow receivables and increase net profit while continuing to control for risk with existing cardholders.
The Lender integrated Nomis Score into the Bank's existing pricing strategies to better align the initial interest rate with customer's sensitivity to price. This top Issuer achieved a 20% increase in receivables and a ~10% improvement in net profit simply by incorporating the Nomis Score into their credit card pricing strategies.

In-Market Results
Impact of Nomis Score
Receivables Receivables per
Customer Mailed
Profit
20% increase 35% increase
per customer mailed
10% increase
Careers
Contact Us
About Us
 
[x] CLOSE