Even in an unstable housing market, it is still possible to gain valuable understanding of the price-component of consumer preferences, mitigate unprofitable cannibalization, and increase both conversion rates and profitability.

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Top Tier US Retail Bank

Challenge: Increase profitability and conversion rates in rapidly declining housing markets.

This top tier national retail bank was having difficulty maximizing profits on their $40b portfolio. At their peak, Nomis Solutions was able to help this Bank increase their originations by 15% and their profits by 5%. Nomis was also able to help the Bank align pricing and underwriting practices to attract the desired risk profile and streamlined a multistage pricing process from 2-3 days to 1 hour.

Top Ten US Bank

Challenge: Increase profitability and conversion rates in rapidly declining housing markets.

By using Nomis Solutions' pricing tools, this Lender was able to achieve an in-market increase of 12% in conversion rates at stable profit AND an increase of 8% in shareholder profits at stable conversion rates. They were also able to effectively deploy differentiated profit and volume strategies by market and provide a single repository for profitability and volume data all the way down to the account level. Nomis Solutions was able to quantify the cannibalization impact within the home equity portfolio to better price for the unexpected shifts in product distribution.