Intelligent Pricing for Better Banks

Executive Brief

Optimize Front-line Performance with Discretionary Pricing

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In discretionary pricing negotiations, your front-line sales staff directly impacts your customer relationships and your bottom line. 

Without easy access to real-time information about customer price sensitivity, competitive pricing information, and an understanding of the impact on pricing decisions on margin, your front-line customer representatives may unwittingly fail to act in the best interest of the bank or the customer.

This executive brief covers how you can avoid these losses by:

    1. Implementing price optimization on the back end that can better inform front line sales staff of price sensitivity
    2. Empowering your front-line sales staff to offer personalized deals that earn customer loyalty
    3. Connecting back end pricing analytics and front-line execution to make your bank more efficient as a whole.