While no one can predict the future, deposits executives can certainly prepare for it by focusing on initiatives that set your institution up for success with data driven, consistent and agile actions based on customer-level intelligence.
The key to winning in deposits is knowing exactly what is going on in the market and with your competition so you don’t just price to win, but can layer that market insight with customer level intelligence for an offer that delivers the right product for the right customer at the right time – no matter the channel.
Most financial institutions have multiple systems, processes and people involved in their pricing strategy which leads to a disjointed experience. Build a pricing nucleus that manages your data and pricing processes for stream-lined segmented, customer-level pricing and flawless execution that grows with you into the future.
Data-driven deposit pricing is your growth driver. When coupled with an internal machine that streamlines processes, provides consistency for employees and customers and delivers intelligence to your front-line for quick action then you’ve delivered a closed loop machine that will continue to earn customer loyalty while growing your portfolio simply through smart decision making.
Whitepaper: Three Things to Understand Before You Set Your Deposit Pricing →
Legacy core systems are not ready for today’s environment or customer. Keep those systems doing what they were built for and bring in an experience partner in Nomis to let us do what we were built for – providing smart pricing and offers that help you grow.
Case Study: Bank Retains Promotional
Deposits with Customer
Segmentation →
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